According to LinkedIn's 2020 Emerging Jobs Report, the role of UX Designer has seen a growth rate of 20% over the past five years, reflecting the rising demand for designing user-friendly digital experiences. And for those who enjoy innovation, a career in technology might be exactly what you’re looking for. Whether you want to develop products for companies or design new-age video consoles, there are many roles for creative people in technology–even ones that don’t involve math or extreme computer knowledge! In this article, we’ll highlight some of the best creative jobs for those who want to pursue a career in tech, but aren’t totally sold on the technical side.
Top Creative Tech Jobs
Creative jobs are specific tech roles that require specialized skills and creativity, combined with technical know-how. Creative roles in areas such as graphic design and digital marketing support companies in creating essential solutions that allow their projects or business to succeed in the competitive marketplace, ensuring their products reach the eyes and ears of diverse audiences.
Here are some of the creative jobs that you can find in the dynamic tech industry:
Photo by laura adai on Unsplash
Work as a graphic designer
As a UX/UI designer, you can create computer programs that help develop and design the art and images many businesses use to promote their products and ideas. Graphic designers can partner with different organizations and companies, provided they have the right skill set that gives them an edge. Alternatively, they can offer their freelance services to clients.
Graphic designers are responsible for creating visual concepts to communicate ideas that inspire, inform, or captivate consumers. They use digital illustration, photo editing, and layout software to create designs in magazines, advertisements, reports, and brochures. Key skills include creativity, communication, and proficiency in Adobe Creative Suite. Careers in tech for artists may lead to roles such as Art Director, Creative Director, or UI Designer.
Work as a videogame designer
Videogame designers utilize their skills to assist at different stages in video console and game development. This includes areas such as animation, graphic design, story creation, computer coding, and much more. They frequently work with other talented designers to create virtual games that cater to their target audience.
Work as a social media manager
By working as a social media manager, your primary role would be to promote the company's products and services via multiple social media platforms. Social media managers create targeted social media posts, update the company's pages, and create effective marketing campaigns intended to increase the company's revenue and interest.
Work as a digital marketer
As a professional digital marketer, your primary role is to develop effective marketing campaigns. These promotional efforts have the goal of enhancing consumer interest and brand awareness. Digital marketers make the most of the company's social media pages, creating promotions, blog posts, and digital content to market the brand more effectively.
Work as a web developer
Web developers use their programming skills and computer coding expertise to create websites for individuals and businesses. As you know, companies use websites to showcase their services and goods using online stores, blogs, and more. For this purpose, web developers create websites with an interactive user interface to allow easy navigation as potential customers browse their pages.
Like graphic designers, this job requires some level of creativity to stand apart from the competition and to find innovative solutions to problems. According to the Bureau of Labor Statistics, employment of web developers is projected to grow 8% from 2019 to 2029, much faster than the average for all occupations, due to the increasing popularity of mobile devices and e-commerce.
Source: US Bureau of Labor Statistics
Work as an animation expert
Animation experts are creative professionals who use art to create vivid images. Based on their talent in art and design, digital animators will maximize the use of multiple computer softwares to design animations for businesses, including television, film, and even video consoles.
They can also partner with private companies or offer freelance services to video producers. Animators require creativity and artistic vision to excel in their jobs.
Work as a copywriter
If you want to pursue a career in copywriting, it's essential to hone your writing and communication skills. Expert copywriters use their writing skills to create targeted promotional content for a variety of companies. Their primary responsibilities include creating blog posts, commercial dialogue, social media posts, newsletters, marketing emails and more. Likewise, copywriters can work for companies that offer marketing services, where they can offer their services freelance to individuals.
Work as a digital producer
A career as a digital producer is quite rewarding; it includes the creation of digital material for organizations and companies, including videos and advertisements. Digital producers come up with concepts, cost estimates, and campaign ideas—leading other creatives to deliver targeted content. Assuming you plan to pursue a career in digital production, you need to enhance your communications skills and know-how of related computer software.
Work as a brand manager
Another job you can consider in the tech field is working as a brand manager. Their primary role is to maintain the public image of different businesses and companies as they seek to promote their products and services. On a typical workday, brand managers monitor the market trends and analyze competitors' positions to create impactful campaigns.
Photo by Alexander Shatov on Unsplash
Work as a market analyst
Marketing analysts support businesses to determine marketing decisions, including what to sell, which customers to target, and the different prices of products or services. In addition, they create multiple customer surveys and questionnaires; these initiatives help analyze the current market trends, which is essential when creating marketing campaigns or strategies.
Work as a UX designer
As a UX designer (user experience), you can use your UX/UI design skills to create user-friendly products for your target audience. For instance, if an organization wants to create a mobile app, a UX designer can help analyze the benefits of the specific product and how customers can access the solution with ease.
Due to the dynamic setting in creative tech jobs, you can have a platform to express your skills in a competitive market, no matter what your skills are! For an individual who has a knack for innovative ideas, a career in any of the mentioned fields can broaden your technical know-how in the long run. Don't limit yourself!
Steps to Start Your Career in Creative Tech
Identify Your Passion: Take courses in graphic design, UI/UX, or web development to find your niche.
Build a Portfolio: Showcase your work on platforms like Behance or Dribbble.
Network: Connect with industry professionals on LinkedIn and attend relevant workshops and webinars.
Attention to detail and a willingness to learn are coveted skills in the tech world. Don’t be afraid and start researching which role seems like the best fit for you and apply! And if you are looking to take on a more traditional role in tech, our bootcamps are the right place for you. Check them out below–we can’t wait to see your application!
Author: Juliette Carreiro
Juliette Carreiro is a professional tech writer for Ironhack, covering everything from career advice to tech news.
